Guide When Purchasing Wireless Headphones

Since December 2016, and Apple’s introduction to their AirPods, wireless headphones or truly wireless earphones as they are sometimes have risen in popularity, with 490 million units sold in just 2020, according to our sources at Statistica.

So, say you want to jump on the bandwagon, what exactly should make a great wireless headphone? And is the quality worth the price? With the sea options currently available, undoubtedly seeming a little overwhelming, we are here to answer all your questions and help you narrow them down.

What Brands Sell Wireless Headphones?

Like any other industry, the basic tenet at the heart of the tech industry is supply and demand. With us previously having established how high the demand for wireless headphones is, it is unsurprising that every headphone manufacturer is rushing to get a pair on the market. However, while some of these organizations have succeeded in creating their very own version, others have just slapped their logos onto generic models to avoid missing the boat – which is why we’ll be highlighting brands that are providing quality products. So, in no particular order are ten reliable earbud brands:

  • Apple
  • Beats
  • Sony
  • Raycon
  • Jabra
  • Sennheiser
  • Bowers & Wilkins
  • Skullcandy
  • Fiio
  • JBL

What Non-Brand Considerations Should We Have During the Purchase?

Now, while there is something to be said for name value and brand recognition, even with generally positively reviewed products, not all wireless earbuds are created equal so let’s break it down even further.

1- Pricing

First up, you need to establish your maximum budget because if you buy a product that is too cheap to save cash and it ends up not offering the kind of sound quality you expected, you end up wasting your money and time. Therefore, we’re bringing this up right at the start to make sure you don’t get suckered in by the few cheap wireless earbuds brands on the market today. Essentially, the trick when buying high-end tech products like this is to find the right balance between recognition and affordability.

2- Design or Type

Human ears are rarely identical, and you still have to factor in twins and genetics. Naturally, then, not every device will suit you. So after you figure out your budget, you need to figure out which type of wireless headphone works best for you. Which headphones you end up using will likely depend on the size of your ear, your comfort level, and how active your lifestyle is.

There are currently three main variations sold in the market:

  • Earhook design (perfect for running)
  • Earbuds with fins (usual for light workouts and listening to music)
  • AirPod look-alikes (ideal for taking calls)

Additionally, make sure your choice isn’t too heavy for your ears or causing you pain after extended use – which is likely to come about if you use headphones too big for you. Alternatively, if you use headphones that are too small, they will fall out and get lost. In these circumstances, you could try buying earbuds that come with several replaceable silicone ear-tips, which come in different sizes.

3- Extra Features

With all the innovation taking place in this field, almost every product you encounter will have a few standout features. For example, for those of you that like listening to music in the shower but don’t want to broadcast your music choices, you can buy the Jabra Elite Active 75t Waterproof Earbuds or others like it.

Other options might have voice assistants, quick pairing, or remotes. As such, we suggest you thoroughly explore your requirements before settling on a particular choice.

4- Sound Quality

Sound is the core of what we are after. True Wireless Stereo (TWS) should allow you to experience a rich, balanced sound with neither too little nor too much bass. We recommend taking the time to run through a few well know songs to assure your satisfaction.

5- Call Quality

On the other side to this, make sure your mic works just as well as your audio sounds because this is an area some manufacturers often cut some costs.

6- Codec Support

However, that is not all since you need to ensure that the earbuds come with support for widely-used audio codecs. Most earbuds in the mid-range will usually support at least the SBC codec. Although, if you are a true audiophile and want higher resolution audio, you must look for products that can handle other codecs like AAC, AptX or LDAC.

7- Battery Lifespan

Battery lifespan is the real test of wireless headphones because, despite the clutter and inconvenience, no one would switch to wireless if your earbuds kept dying on you. Therefore, a quality set of these headphones should offer a minimum of 3 hours of listening time and provide you with a charging case. Also, a minimum of 12 additional hours of charge is a must, along with wireless charging.

8- Noise Canceling

Last but not least, we come to noise cancellation. Headphones with this capability are among the most popular in the market. And why not? Who doesn’t want to block out the world, even it is only auditorily. On a less dramatic note, this feature can prevent noise pollution from ruining your auditory experience. Not to mention, these days, most such headphones come with a hear trough option that allows you to turn the noise cancellation on or off. This option is ideal for listening to what people have to say before going back to your music.

However, noise-canceling circuitry eats batteries. So bear in mind that you probably won’t get lengthy listening times, and the earpieces may be chunkier than the norm to accommodate the larger batteries.


As we’ve discussed, the level of innovation and the variety on display makes it incredibly difficult to decide what kind of headphone you need. But hopefully, we’ve at least helped steer you in the right direction – towards the features that help elevate your listening experience and brands that can provide that in an affordable manner.


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